Services

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Sport Technology Start-Ups

My services includes a comprehensive consultation to help identify gaps and  opportunities, a focused report of project planning with timelines and milestones, a cost analysis, and a schedule. 

1) Early Stage Venture Development and Strategy – Improving the portfolio or company operations is the most common approach. Recruitment, marketing, partnerships, sale, operations, and board support are common areas I focus. 

• market penetration
• market expansion 
• product expansion
• diversification and acquisition

2) Growth Stage Biz Dev and Scale-Up – 

  BD must be a strategic thinker, someone that's well-versed in the industry, technology, precise in their execution, driven by data and gifted in building and maintaining relationships.  Understanding your market and how the next steps can lead to growth.

• Be a solution, not another problem
• Don’t confuse business development with sales
• Reach up the audience
• Find allies
• Go for online marketing, E-Commerce
• Be flexible
• Give priority to your clients

3) Mature Company Branding and Marketing – 

Promoting your products or services in a way that highlights your overall brand. The goal of this for an established company is to link your identity, values, and personality with communications to your audience. Essentially, your brand is the bridge between your product and your customer.

• Know the audience and affinity to the brand.
• Target a particular market segment, preferably the highest spenders. 
• Focus on your cash cows. 
• Invest in research and development.

On the Ground

 Event Management- An efficient and memorable experience to take your product to another level.  The process of using proper management and organizational tools to envision, plan and execute widespread social and business events.  Filling stadiums to watch a game or setting the framework for a traveling camp series. We specialize in event management  in ways that work with budgets, schedules, and vendors to create the best possible events for our clients.

Executive/Advisory Board Seating

A company is only as strong as its Executive leadership. This is a place we can assist as industry experts up to COO. Establishing the Organization's Mission and Purpose of a growing company/product stands at the forefront. Some of the other items these roles include are: 

• Executive Director Selecting, Supporting
• Reviewing, Organizational Planning
• Monitoring and Managing Financial Resources 
• Assessing and Developing Skills
• Serving on Committees
• Recruiting New Board Members
• Brand Recognition